The Bus Bench

Posts Tagged“business”

In almost every industry, the results of an interview tip the scales heavily in deciding who gets hired, and who is shown the door. In many industries however, putting too much emphasis on an interview can cause excessive and unwanted hiring risk. The sales sector for example has arguably the highest employee turn over rate of all and this is largely due to performance in an interview taking precedent over whether an applicant can actually meet the quotas they’re being hired for. Rather than helping employers cut through to an applicant’s core sales personality – it’s often masked even more.…

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Even those who’ve never been to sunny Sydney feel like they know it. This iconic city is the first place people think of when Australia comes to mind. It’s a curious phenomenon because the region is not – as most believe – the capital of the country. That title belongs to Canberra. However, Sydney is arguably more famous. It is the glamorous face of Australia and a land of opportunity for entrepreneurs. With its thriving culinary and arts scenes, there’s always something get excited about. For businesses, there’s no better place to launch. Fortunately, it is easy to find office…

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In the business world, especially in the service industry, competition is unavoidable. Even if you are an innovator who’s bringing a fresh idea to the market, there will eventually be imitators who try to steal you clients. But it is possible to protect your service business and boost its success in the face of competition. All you need do is utilise the following tips; Know the market Knowing the market is about staying aware of the needs of your active client base as well your potential client base. By knowing and keeping in mind the needs of clients, your business…

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Having a bright idea is one thing, turning into a business is admirable but actually getting it off the ground and turning it into a profit making machine is quite another and many people have tried and failed in the past. I you are in the early stages of starting a business then it is important that you so not get discouraged by the failures of many. Yes it’s true that over 50% of start ups fail within their first three years but if you fixate on this then you could be doomed to fail before you have even started.…

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Any business that has plenty of people within it with great leadership qualities is going in the right direction to find success. Leadership qualities are rare to find in a member of staff and unless you have hired someone who is a natural born leader then the responsibility will be on your shoulders to upscale your workforce, seek out the potential leaders and give them the correct training and support that they need in order to boost their leadership skills. Haris Ahmed is a business leadership expert and he regularly works with a wide range of companies and enterprises throughout…

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In 2014, SEO was declared officially dead. Yet, it is now 2017, and it is clear that it is anything but. What has happened, however, is that every search engine optimization agency has had to change their tactics. But that is nothing new either, since SEO has been changing since it was first developed. So what are the strategies that have to be employed this year? 1. Mobilegeddon Happened, and It Improved Things One of the reasons why people said that SEO was dead was because of Mobilegeddon. Suddenly, everything had to be optimized for mobile, which meant years of…

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The Internet may have taken the world of marketing by storm, but that doesn’t mean the more traditional methods of marketing are now defunct. If you can give your customers a hard-copy brochure or flyer, they’ll have something they can always refer to without having to search on the internet. In addition, people will always be reminded of your company if they have a flyer or brochure lying around, and that means when they need the products you sell, they’ll probably contact you as oppose to your competitors. However, you need to make sure your marketing materials are printed on…

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So you want to grow your business fast! Well there is no faster way to grow your business than to purchase another existing business. You have to be careful though, because experts like Mark J. Leder caution that acquiring an existing business is rarely straight forward and often filled with risk. Here are steps to make sure you are making the right decision. 1. Do a long due diligence Your due diligence process should be deep and detailed. It begins before the target firm’s management knows you might want to acquire them. Go through everything publicly available: web pages, job…

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It is not an understatement to claim that establishing and running your own business would be a walk in the park. Marc Leder had a well-paying job at Lehman Brothers after he graduated from the Wharton School of the University of Pennsylvania with a Bachelor of Science degree in Economics. However, the ambitious fellow craved more freedom in making his own decisions. Moreover, he was highly curious about the private equity business, so in 1995, he left investment banking and his Senior Vice President position in Lehman Brothers and moved to Boca Raton, Florida to establish his own company. Together…

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For many, the idea of a degree in business is conflicting. On the one hand, business is what drives the world, which means there is always work in it. On the other hand, it conjures up images of dreary offices, lots of paperwork, and almost no creativity. However, there is actually a way to bring creativity and fun into business, which is by studying towards a music business degree. This is an excellent course for those who want to be involved in the wild world of entertainment and music, and industry, by the way, that is worth billions of dollars,…

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