Posts Tagged“business”

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In 2014, SEO was declared officially dead. Yet, it is now 2017, and it is clear that it is anything but. What has happened, however, is that every search engine optimization agency has had to change their tactics. But that is nothing new either, since SEO has been changing since it was first developed. So what are the strategies that have to be employed this year? 1. Mobilegeddon Happened, and It Improved Things One of the reasons why people said that SEO was dead was because of Mobilegeddon. Suddenly, everything had to be optimized for mobile, which meant years of…

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The Internet may have taken the world of marketing by storm, but that doesn’t mean the more traditional methods of marketing are now defunct. If you can give your customers a hard-copy brochure or flyer, they’ll have something they can always refer to without having to search on the internet. In addition, people will always be reminded of your company if they have a flyer or brochure lying around, and that means when they need the products you sell, they’ll probably contact you as oppose to your competitors. However, you need to make sure your marketing materials are printed on…

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So you want to grow your business fast! Well there is no faster way to grow your business than to purchase another existing business. You have to be careful though, because experts like Mark J. Leder caution that acquiring an existing business is rarely straight forward and often filled with risk. Here are steps to make sure you are making the right decision. 1. Do a long due diligence Your due diligence process should be deep and detailed. It begins before the target firm’s management knows you might want to acquire them. Go through everything publicly available: web pages, job…

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It is not an understatement to claim that establishing and running your own business would be a walk in the park. Marc Leder had a well-paying job at Lehman Brothers after he graduated from the Wharton School of the University of Pennsylvania with a Bachelor of Science degree in Economics. However, the ambitious fellow craved more freedom in making his own decisions. Moreover, he was highly curious about the private equity business, so in 1995, he left investment banking and his Senior Vice President position in Lehman Brothers and moved to Boca Raton, Florida to establish his own company. Together…

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For many, the idea of a degree in business is conflicting. On the one hand, business is what drives the world, which means there is always work in it. On the other hand, it conjures up images of dreary offices, lots of paperwork, and almost no creativity. However, there is actually a way to bring creativity and fun into business, which is by studying towards a music business degree. This is an excellent course for those who want to be involved in the wild world of entertainment and music, and industry, by the way, that is worth billions of dollars,…

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Hiring a skip can be a great way to get rid of household and garden waste with ease and they can be delivered directly to a home or place of business, so there’s no need to worry about transporting the skip. However, there are a few rules about what can and can’t be put into a skip and it is usually a good idea to contact the skip hire company for information about what they allow to be placed into their skips and what is banned. There are a few general rules when hiring a skip with regards to what…

Austin Small Business Think Tank - #SmallBizATX

Small businesses have limited marketing budgets and don’t have the luxury of using several marketing channels. Many simply pick one, cross their fingers and run with it. Small businesses also do not have the time to test out the different marketing channels. They need a channel that’s proven to work and one that will deliver near immediate results. These unique needs of small businesses make email marketing a no-brainer. Email marketing has been proven time and again to deliver results with minimal investment. And, not just for small businesses, Fortune 500 companies continue to use email marketing to build an…

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What is setting your business apart from the competition? When you work in the plastic injection molding industry, many parts are literally in play. Most notably, you have to be a business owner willing to do whatever it takes to get your products and services to market, along with keeping your customers as happy as possible. So, do you feel like you are doing everything possible to increase sales, all the while making your clients satisfied in the process? If the answer is no or you’re not sure, then you definitely have some work to do moving forward. Here’s how…

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One could argue that it’s one of the biggest decisions you’ll ever make in relation to your business. If you get expanding overseas right, your company’s profits could be more than you could have ever imagined. However, get it wrong, and years of hard, domestic graft could be down the drain. Unsurprisingly, a lot of companies decide to stay on home soil in a bid to avoid all of the risks. While the rewards can be tremendous, delving into unchartered territory certainly isn’t for the faint-hearted. To put the decision in context, moving across the United States is a huge…

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Corporate governance has evolved a great deal in the last fifteen years. Directors are required to be far better educated in their company’s strategy and more independent from executives than in the past. They have to be free to express criticism, but also capable of resolving issues. A chair’s most important responsibilities include a focus on leadership, as well as: The orientation of new members and continuing education Recruiting new directors Building a dialogue and resolving disagreements between members Gearing the dialogue toward decision making   They should not be wasting their valuable energy overseeing logistics tasks. You should consider upgrading…