Posts Tagged“small business”

Small businesses have limited marketing budgets and don’t have the luxury of using several marketing channels. Many simply pick one, cross their fingers and run with it. Small businesses also do not have the time to test out the different marketing channels. They need a channel that’s proven to work and one that will deliver near immediate results. These unique needs of small businesses make email marketing a no-brainer. Email marketing has been proven time and again to deliver results with minimal investment. And, not just for small businesses, Fortune 500 companies continue to use email marketing to build an…

Being in charge of a small business in today’s day and age can be both beneficial and downright challenging. On the plus side, there are ample opportunities out there (when one knows how to seize them) to take a small business idea and run with it. On the down side, complications may arise (some under your control, some not) that can hamper your progress or even bring you down at some point and time. That said the success or failure of your small business almost always boils down to money, typically how much or how little of it that you…