Small businesses have limited marketing budgets and don’t have the luxury of using several marketing channels. Many simply pick one, cross their fingers and run with it. Small businesses also do not have the time to test out the different marketing channels. They need a channel that’s proven to work and one that will deliver near immediate results. These unique needs of small businesses make email marketing a no-brainer. Email marketing has been proven time and again to deliver results with minimal investment. And, not just for small businesses, Fortune 500 companies continue to use email marketing to build an…

Continue Reading